548 Market Street, San Francisco Bay Area, CA 94105 United States
Gemone Diamond is a India‑based luxury jeweler and exporter of natural and lab‑grown diamonds—ranging from engagement rings to black-diamond pendants—serving global markets like the US, Europe, and UAE. Jevm.com was tasked with redesigning their Shopify storefront—focusing on design cohesion, UX simplification, mobile experience, and performance optimization—to better reflect brand prestige and support international expansion.
Navigation Simplification: Reorganized menus into intuitive categories with visual cues for engagement rings, black diamonds, fine jewelry, and loose stones.
Theme Refresh: Retooled Shopify theme with consistent grid-based layout, premium typography, and high-quality imagery to reinforce luxury appeal across devices.
Mobile & Performance Optimization: Converted hundreds of images to WebP, implemented lazy-loading, and minimized scripts—resulting in noticeably faster page loads.
UX Enhancements: Introduced key features like “Book Appointment,” “Certified Diamond Experts,” and customer reviews at prominent positions to enhance trust-driving components.
Content Showcase: Promoted high-value educational content from the blog and guides within landing pages, transforming them into engagement-driving touchpoints.
Improved navigation clarity, reducing confusion and increasing page depth.
Cohesive, brand-centered UI across all pages supporting luxury positioning.
Mobile performance boosted, translating to lower bounce rates and better shopper retention.
Increased trust signals via visible expert appointments and authentic reviews.
Elevated educational content visibility, creating stronger consumer connections and SEO benefit.
Genome Jewelery Ecommerce Store
Design & Development & SEO
https://gemonediamond.com/
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